PRESS & BRAND
The Frapiro
press kit.
Official logos, app icons and product descriptions. Everything you need to present Frapiro consistently.
20 variants · SVG, PNG & PDF · Version 1.0, October 2026
One identity. Every format.
Choose a layout and color. Every file uses the same Continuous Line hand.
SVG is ideal for scalable digital use. PNG works in slides and articles. PDF provides vector artwork for print layouts. All print files use RGB; ask your printer to convert colors for the intended output profile.
The hand, at home in an icon.
The app badge combines the outlined hand with a rounded square. The primary version is white on purple; plum is available for darker brand applications.
Need a maskable icon for an app launcher?
Use these opaque square versions. Their padding protects the hand when a platform applies a circle, rounded square or another mask.
A calm, deliberate palette.
Use the supplied colors. Hex values below are for digital use.
Purple
#78439AThe primary brand color.
Plum
#342439Wordmarks and dark surfaces.
Ivory
#F8F4F6Warm, quiet backgrounds.
White
#FFFFFFReversed logos and light surfaces.
Black
#000000Single-color reproduction.
Give the logo room.
Leave at least one quarter of the hand height as clear space on every side. Preserve the spacing between the hand and wordmark.
Keep it readable
Minimum screen widths: horizontal 120 px, stacked 144 px, wordmark 120 px and hand 32 px. Print minimums: 35 mm, 28 mm, 25 mm and 8 mm respectively.
Match the surface
Use full color on light backgrounds, white on dark backgrounds, and black or purple for single-color reproduction.
Keep the identity consistent
Keep the hand outlined and preserve its orientation, proportions and colors. Avoid effects, distortion, busy backgrounds and cropping. Use the assets to identify or report on Frapiro without implying endorsement or certification.
Frapiro, in words.
Ready-to-use descriptions for articles, listings and introductions.
Frapiro is a workspace for clinician-led EMDR planning, sessions and documentation.
Frapiro brings EMDR target planning, therapist-controlled bilateral stimulation, telehealth, session notes and outcome measures into one workspace for trained clinicians. It supports the eight-phase EMDR workflow across visits, with tools for individual practitioners and clinics. Frapiro supports clinical work; assessment, readiness, pacing and treatment decisions remain with the clinician.
Editorial image
1200 × 630 pixels · Suitable for article previews and social sharing.