FRAPIRO PRESS KIT | Version 1.0 | 12 October 2026

Identity: the Continuous Line hand is the primary Frapiro symbol. The app badge
uses exactly that outlined hand in white on purple, with a rounded-square background.

FILES
SVG: scalable vector artwork with outlined lettering and no external dependencies.
PDF: vector artwork for print and layout software. Colors are RGB; ask your printer
to convert for the intended paper, press and ICC profile. No Pantone match is specified.
PNG: transparent screen artwork in two resolutions. White variants are transparent;
preview them on a dark surface. App badges intentionally include a colored background.
Maskable icons: opaque square exports with the hand inside the central safe zone.
Social card: 1200 x 630 pixels, suitable for editorial previews.

USAGE
Prefer the color horizontal lockup on light backgrounds. Use white on dark backgrounds
and black or purple for single-color reproduction. Use the stacked lockup when space
is narrow, the wordmark in text-led layouts, and the hand for recognizable compact uses.
Keep clear space of at least one quarter of the hand height around every logo.
Minimum screen widths: horizontal 120 px; stacked 144 px; wordmark 120 px; hand 32 px.
Minimum print widths: horizontal 35 mm; stacked 28 mm; wordmark 25 mm; hand 8 mm.
Use the supplied optically adjusted favicon for tiny browser tabs.
Keep the supplied proportions, orientation, colors and symbol-to-wordmark spacing.
Do not add effects, fill the outlined hand, add fingers, crop the mark, or imply
endorsement, certification or a partnership when using Frapiro's identity.

COLORS
Purple #78439A | Plum #342439 | Ivory #F8F4F6 | White #FFFFFF | Black #000000

TYPE
Logo: Libre Baskerville Bold, converted to paths. Interface: IBM Plex Sans.
Libre Baskerville's font license is included in fonts/LibreBaskerville-OFL.txt.

See frapiro-brand-guide.pdf for visual guidance and frapiro-boilerplate.txt for copy.
Use these assets to identify or report on Frapiro. https://frapiro.com/press
